Coach 1941 - Resort 2017

My goodness, Creative Director Stuart Vevers is creating magic at Coach since he joined the brand 3 years ago. He has completely transformed the brand to a young hip-chic look, while maintaining the classic Coach ambience. “I really saw Coach as being a destination for fashion,” he said. It’s really important to me to challenge what luxury means to the next generation. Luxury does not have to be formal,” Vevers added in an interview with WWD.

True Indeed, I have become a customer. I remember the days my mom shopped at Coach and I thought it was too matronly:-) Check out my fav's from the Resort 2017 26 pc collection, keep an eye on the bags & shoes. Shop past seasons here; Coach.com.