Marc Jacobs Fall 2025 campaign is all about turning JOY into a style statement. This season, the brand is serving personal
expression and looks that celebrate everyday moments; a
refreshing shift we’re totally here for. Shot on the streets of New York, the campaign feels more
like an ‘ode to individuality’ than a traditional fashion rollout. Models, MonaTougaard, Xiao Wen Ju, and Diana Silvers are captured mid-motion, surrounded by
the unfiltered buzz of city life, the real world. Shot by Nick Newbold.
According to Jacobs, JOY isn’t just the name, it’s the energy. The whole campaign
unfolds across the season with curated drops, cultural partnerships, and
immersive experiences. It's not just a collection; it's a mood, a
movement, and a creative conversation that doesn’t end after one look book. A message that is refreshingly simple, the emotional power
of style. When you get dressed, it should feel like a little celebration. And
this season, that celebration is JOY. Actually like the new shift, check out the site. Prices are $350 & up, See More.
Model Mona Tougaard, I like this!
Model Xiao Wen Ju
Kinda reminds me of the Chloe bag back in the day, think it was called 'Chole Paddington Bag'
Model Diana Silvers
Video of Campaign
Noticed this, a new bag silhouette, not part of the campaign, cute right? A change. The Suede Patchwork Sack Bag $595, sweater is also 👍,
PREPPY DAISY ARGYLE CREWNECK $295
Unrelated to Campaign, the new Jewelry collection is cute, playful and affordable, see more
Images via Marc Jacobs site
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