William Fan, is a Berlin-based fashion label founded in 2015, known for clean,
timeless tailoring rooted in cultural fusion of Asian+European influences.
The brand is all about distinct but playful tailoring, blending sharp
structure with lighter, expressive details. In an interview with Elle Canada, when asked about designing
beyond gender norms, he states: 'Designing unisex fashion feels natural to me because this is and has always
been me since the very beginning. I never differentiated gender roles and
always picked the styles I liked, whether they came from the men’s or women’s
department...'
For Fall 2026 at BFW, William Fan delivered
his usual polished, oversized, layered storytelling. He stayed true to
his signature vibe with looks that blur the lines between gender and culture, featuring dramatic collars, soft draping, elegant textures, and cozy
outerwear. Rich details like pearl accents and faux fur touches
added depth, and every piece felt intentional, designed to create mood,
movement and comfort. 33 looks, these are my fav's.
👌
Video: Backstage at William Fan Fall 2026, via additivemag
Disclaimer: 'I do not own the rights to this video, image, music/song. All rights belong to the original copyright holder. No copyright infringement is intended.
Images via Vogue Runway
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